LG and Samsung have both announced their 2025 smart TVs at CES this weekend, and some of them will include access to Microsoft’s Copilot AI assistant. Both TV manufacturers are chasing the artificial intelligence hype train with dedicated AI sections on their smart TVs that include a shortcut to a Copilot web app.
LG is adding an entire AI section to its TVs and rebranding its remote to “AI Remote,” in an effort to sell consumers on the promise of large language models. While it’s not clear exactly how Copilot works on LG’s latest TVs, the company describes access to Copilot as a way to allow users to “efficiently find and organize complex information using contextual cues.”
LG hasn’t demonstrated its Copilot integration just yet, but it has shown off its own AI Chatbot that’s part of its TVs. It appears Copilot will be surfaced when LG TV users want to search for more information on a particular subject.
Samsung also has its own Vision AI brand for its AI-powered TV features this year, which include AI upscaling, Auto HDR Remastering, and Adaptive Sound Pro. There’s also a new AI button on the remote to access AI features like recognizing food on a screen or AI home security features that analyze video feeds from smart cameras.
Microsoft’s Copilot will be part of this Vision AI section. “In collaboration with Microsoft, Samsung announced the new Smart TVs and Smart Monitors featuring Microsoft Copilot,” says Samsung in a press release. “This partnership will enable users to explore a wide range of Copilot services, including personalized content recommendations.”
I asked Samsung for more information or images of Copilot in action, but the company doesn’t have anything more to share right now. I’ve also asked LG and Microsoft for more information about Copilot on TVs and neither company has responded in time for publication. Without any indication of exactly how Copilot works on these TVs, I’m going to chalk this one up as a gimmicky feature that LG, Samsung, and Microsoft clearly aren’t ready to demo yet.
Oh my god, fucking stop. Nobody wants this. Nobody asked for this.
Advertisers are begging for it. The ability to ingest your data at record scale and bombard you with privatized propaganda as fee-for-service is hugely in demand.
Just have to recognize that these appliances aren’t for you to control. This is Microsoft’s world and we’re just renting space in it.
The A in AI just stands for Ads.
No one asked for this
Just imagine how much money Microsoft must be investing in this mass surveillance program they are trying to sneak in under the guise of the AI in charge of its indexing.
This is what happens when rich people and corporations have too much investment money. They get convinced by some technology they think kinda works then dump an ungodly amount of money into it.
Uber is still pushing around investor money over 10 years later and until we start cutting rich people off this stupid AI stuff won’t die like it should.
Former smart TV app developer. I’m going to drive my old dumb lcd TV into the ground before I’m forced to use a “smart” TV.
I prefer casting, but for convenience for my wife, we have a fire tv stick.
I want my panels rendering, not thinking / reporting.
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I agree with the sentiment but let me turn the volume up a bit.
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double space before enter
makes a line breakDon’t tell them that, then I’ll have to scroll for 10 pages for their stupid joke comment.
Absolutely.
This is why I never plug my TV into the Internet.
This is why I unplugged my TV from the internet some time ago. It’s been bad for a while but this is insane.
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Gross.
Time really is a flat circle huh?
This all just sounds like the Alexa/Google Assistant integration some brands were advertising for their TVs previously, just ends up as the obnoxious button you bump into and desperately try to back out while the aging TV huffs and puffs struggling to load the flashy UII literally just want a screen to watch blu-ray’s
that’s great and all, but all i want is a true-color, bright brights, black blacks panel to hook my media player up to.
That’s cool and all… But have you also thought about the gains you could make for the rich people behind the curtain if you were just a good citizen and fell in line and connected your TV to the Internet and consumed all the ads?
I got a 2024 LG OLED TV. It has “AI” but idk what it does exactly. During the setup process there was a step that had a shitty still image of a baby with some crappy music playing. There were two toggle switches to enable AI picture and sound. It was so cheesy. I can’t make this shit up. When you turned on picture AI the baby image became HD and a video instead of a still image. I was like “Oh my God, wow! Look at the AI! I wonder what the AI sound is??” So we turn it on and the sound gets high def and adds more instruments in.
In case it isn’t clear, none of this was actually AI or enabling actual features on the TV, just some weird required step in the process of setup. It wasn’t an AI animated video or sound, just a different video of the baby and a different audio track.
Reminds me of the advertisements for DVDs that would play on VHS tapes, like… I’m watching this on a VHS.
It has “AI” but idk what it does exactly.
It inflates LG’s share price
I’m annoyed because I know my purchase is going to count towards showing the success of AI in their product, when in reality it’s just coincidental.
I really wish it was easier to open up a TV, rip out all the compute and replace it with a custom display driver. Someone could unironically make a decent amount of money selling diy TV stupidification kits
I’d probably call them “tech lobotomy kits”
Telebotomy perhaps
We just call that Fox News
Something like what Jeff Geerling does with this display perhaps.
Adding artificial unintelligence to a “”““smart””“” device is a move that I expected from a corpo shit
As far as I know, all smart TVs are user-hostile in the sense that they will be used against you if you connect them to the internet.
The least bad is Sony. Buy it, keep it offline forever, and enjoy good-quality video. Avoid all the other trash companies as if your privacy depended on it.
What makes you say Sony is the least bad? Don’t those things run a Google software stack?
They do use Android, yes. I think they are least bad because I can still buy a Sony TV, never connect it to the internet, and still have a TV that works and has a good quality picture.
There are other TV brands - one commenter mentioned Hisense - that will refuse to work until connected to the internet. Other, cheaper brands like TCL, Vizio, and Onn usually have pretty bad-looking screens comparatively. Samsung and LG usually have fine-looking screens but are also more aggressive about pushing ads on your TV than Sony is.
I despise Sony as a company and I have no brand loyalty, but in my experience they seem to offer the least bad TV overall at the moment. If anyone’s experience is different, I would appreciate them sharing it here.