France shut several schools in October last year over concern about bedbug infestations. France has blamed the Kremlin for spreading misinformation about the pests.
People have very limited bandwidth. You can only dedicate so much energy to care about things at a given moment. Bedbugs aren’t a huge threat society wide, but individually they’re devastating. So if you spend a bunch of personal energy and effort on making sure you don’t bring bed bugs into your home, what things are you not paying attention to that normally would be a big deal?
Viral outrage campaigns don’t need to be devastating on their own. Their purpose is to keep people distracted, tired, and apathetic.
The fact that you think this is an embarrassingly unsuccessful endeavor implies to me that they are doing a good job obscuring their actual objectives.
People really underestimate the psychological impact of something as seemingly annoying at best as a bug infestation.
I’ve encountered bedbugs over 10 years ago on holiday, luckily didn’t bring them home. After all this time, the first thing I think about when something itches in bed: Bedbugs.
People have very limited bandwidth. You can only dedicate so much energy to care about things at a given moment. Bedbugs aren’t a huge threat society wide, but individually they’re devastating. So if you spend a bunch of personal energy and effort on making sure you don’t bring bed bugs into your home, what things are you not paying attention to that normally would be a big deal?
Viral outrage campaigns don’t need to be devastating on their own. Their purpose is to keep people distracted, tired, and apathetic.
The fact that you think this is an embarrassingly unsuccessful endeavor implies to me that they are doing a good job obscuring their actual objectives.
People really underestimate the psychological impact of something as seemingly annoying at best as a bug infestation.
I’ve encountered bedbugs over 10 years ago on holiday, luckily didn’t bring them home. After all this time, the first thing I think about when something itches in bed: Bedbugs.